If you are an AWAL client you can opt-in to licensing once you are logged in.
For many of our artists, licensing and sync has become a major part of the income they receive from their music. There are a multitude of opportunities, from global ad campaigns, which can generate hundreds of thousands of pounds for the writer and artist to TV shows, major and small films, and private websites which produce more modest but still welcome revenue streams. Once an end user (ad agency / web site owner etc.) has chosen the track they want, the fee has to be negotiated and a synchronisation license granted. The income is split (usually equally) between the recording (master rights - artist / label) and the composition (publishing rights - writer / publisher). AWAL does not normally deal with the songwriter or the publisher.
The AWAL license platform is an opt-in service for AWAL distributed clients that allows AWAL to seek and broker synchronisation opportunities and licences with brands, their agencies and other end users, on behalf of our artists and labels working in one of three ways:
Opt-in clients view the briefs that we receive and then submit any of their tracks which they feel are suitable. The tracks will appear on an on-line player that can be viewed and auditioned ONLY by the end user.
Via the public facing AWAL platform anyone can browse clips of our clients music. When they find something they like they can license the track(s) directly from the site.
AWAL has extensive experience in brokering synch deals both as a music rights owner and a licensee. Matt Smith is now responsible for maximising the potential of the catalogue and will also oversee and negotiate any potential deals where appropriate.
The process is also enhanced by exceptionally detailed meta tagging which will be compiled by the AWAL team with the assistance of our clients.
We charge a commission of 15% on the master use side once we have secured the best possible deal for our client.
To find out more about our licensing platform please contact us.